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    Exam 15: Understanding Marketing Processes and Consumer Behaviour
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    The Best Segmentation Basis for Small Drug Stores or Dry
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The Best Segmentation Basis for Small Drug Stores or Dry

Question 164

Question 164

Multiple Choice

The best segmentation basis for small drug stores or dry cleaners would be


A) geographic.
B) demographic.
C) random selection.
D) product-use.
E) psychographic.

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