Alana Rodriguez Has Decided to Purchase a Multi-Function Printer

Alana Rodriguez has decided to purchase a Multi-Function Printer. She has narrowed the choice to two: Brand A and Brand
B. Both brands have the same features and transmitting speed and use the same type of paper. Both come from companies with good reputations. The selling price for each is identical. After some review, Alana discovers that the cost of operating and maintaining Brand A over a three-year period is estimated to be $300. For Brand B, the operating and maintenance cost is $150. The sales agent for Brand B emphasizes the lower operating and maintenance cost. She claims that it is lower than any other Printer. In addition, she provides Alana with a copy of an article appearing in a PC magazine that rates service performance of various Printers. Brand B is rated number one.
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