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  3. Study Set
    Marketing Research Essentials Study Set 1
  4. Exam
    Exam 19: A: Communicating the Research Results
  5. Question
    The Executive Summary
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The Executive Summary

Question 10

Question 10

Multiple Choice

The executive summary:


A) should be a maximum of four pages
B) is often the most difficult part of the report to write
C) is where the researcher lists key findings
D) all of the above
E) none of the above

Correct Answer:

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