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The Marketing Team Would Develop the Advertising Campaign to Promote

Question 21

Multiple Choice

The marketing team would develop the advertising campaign to promote the newest product but the engineers wanted to keep all product details a secret during development.The service and operations branches of the company were also in the dark,so product rollout was going to be their initiation as well.This project has a very high:


A) Political risk.
B) Operating risk.
C) Organizational risk.
D) Integration risk.

Correct Answer:

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