Matching
For each of the following Balanced Scorecard measures, identify which of the four perspectives A-D the measure best represents.
Premises:
On-time delivery of gasoline from refineries to retail stations
Customer satisfaction
Common stock price
Return on investment
Market share
Number of days lost to accidents
Employee satisfaction
Friendliness of employees
Repeat purchases
Cash flow from operations
Responses:
Financial
Customer
Internal Business Process
Learning and Growth
Correct Answer:
Premises:
Responses:
On-time delivery of gasoline from refineries to retail stations
Customer satisfaction
Common stock price
Return on investment
Market share
Number of days lost to accidents
Employee satisfaction
Friendliness of employees
Repeat purchases
Cash flow from operations
Premises:
On-time delivery of gasoline from refineries to retail stations
Customer satisfaction
Common stock price
Return on investment
Market share
Number of days lost to accidents
Employee satisfaction
Friendliness of employees
Repeat purchases
Cash flow from operations
Responses:
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