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    Consumer Behaviour Study Set 1
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    Exam 5: Consumer perception
  5. Question
    Mary Watches an Advertisement for Jeans on Television
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Mary Watches an Advertisement for Jeans on Television

Question 60

Question 60

True/False

Mary watches an advertisement for jeans on television. She notices the style and comfort of the jeans but can't recall the price or terms of sale. Mary is experiencing selective perception.

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