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  3. Study Set
    Marketing Study Set 11
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    Exam 2: Developing Successful Organizational and Marketing Strategies
  5. Question
    __________ Is a Product,service,or Idea That Creates Value for Both
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__________ Is a Product,service,or Idea That Creates Value for Both

Question 210

Question 210

Multiple Choice

__________ is a product,service,or idea that creates value for both the organization and its customers by satisfying their needs and wants.


A) organization
B) business firm
C) firm
D) offering
E) industry

Correct Answer:

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