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3M,the "Pollution Prevention Pays" Program Has Generated Over 8,000 Ideas

Question 188

Multiple Choice

3M,the "Pollution Prevention Pays" program has generated over 8,000 ideas that eliminated more than 3 billion pounds of air,water,and solid-waste pollutants from the environment.This is an example of


A) proactive marketing.
B) green marketing.
C) consumerism.
D) an ecological code of ethics.
E) cause marketing.

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