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Help Consumers Assess and Compare Its Airline Service,Frontier Airlines Uses

Question 156

Multiple Choice

help consumers assess and compare its airline service,Frontier Airlines uses personable animal characters in its advertising to announce and describe benefits,such as leather seats and "stretch" seating,to help deal with the


A) intangibility of the service.
B) incongruity of the service.
C) inseparability of the service.
D) inflexibility of the service.
E) interdependence of the service.

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