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    Exam 20: Personal Selling and Sales Management
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    Need-Satisfaction Presentation Format That Involves Adjusting the Presentation to Fit
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Need-Satisfaction Presentation Format That Involves Adjusting the Presentation to Fit

Question 175

Question 175

Multiple Choice

need-satisfaction presentation format that involves adjusting the presentation to fit the selling situation,such as knowing when to offer solutions and when to ask for more information,is referred to as __________ selling.


A) relationship
B) adaptive
C) consultative
D) proactive
E) cooperative

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