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When Managers Pool or Share Their Organization's Resources and Know-How

Question 27

Multiple Choice

When managers pool or share their organization's resources and know-how with those of a foreign company,and the two organizations share the rewards or risks of starting a new venture in a foreign country,the two organizations are involved in:


A) a joint venture.
B) a strategic alliance.
C) differentiation.
D) licensing.
E) a multidomestic partnership.

Correct Answer:

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