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One Research Study Found That Cataloging Is Highly Effective Because

Question 44

Multiple Choice

One research study found that cataloging is highly effective because _____.


A) sales to catalog recipients are over 150 percent greater on average compared to consumers not receiving a catalog
B) catalog recipients buy more items on average and spend more money than do non-recipients
C) more than two-thirds of catalog recipients visit the catalog company's website
D) a and b only
E) a, b, and c

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