While Ethical and Legal Issues Are Associated with All Aspects

While ethical and legal issues are associated with all aspects of marketing, personal selling presents unique issues because

A) salespeople tend to be unethical.
B) sales managers are the only people in most sales organizations who worry about ethics.
C) salespeople interact directly with customers and are, therefore, more visible.
D) laws regulating personal selling are detailed, complex, and often mistakenly ignored.
E) customers tend to expect unethical behavior from salespeople.

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