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For the First Several Years It Was Available,Apple's IPhone Could

Question 24

Multiple Choice

For the first several years it was available,Apple's iPhone could only be purchased through AT&T cell phone distributors and the Apple retail store.This limitation on the _____ element of its marketing mix supported the product's competitive advantage.


A) planning
B) product
C) promotion
D) distribution
E) production

Correct Answer:

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