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    Exam 2: Strategic Planning for Competitive Advantage
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    Apple IncIs Now Offering the IPhone 3G for Half Its Original
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Apple IncIs Now Offering the IPhone 3G for Half Its Original

Question 47

Question 47

Multiple Choice

Apple Inc.is now offering the iPhone 3G for half its original price.This new strategy reflects a change in the _____ element of its marketing mix.


A) price
B) production
C) product
D) distribution
E) target market

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