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    Exam 2: Developing Successful Marketing Strategies
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    If McDonald's Canada Decided to Diversify Its Business Offerings into a New
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If McDonald's Canada Decided to Diversify Its Business Offerings into a New

Question 89

Question 89

Multiple Choice

If McDonald's Canada decided to diversify its business offerings into a new area like financial services,their marketing strategy would be:


A) market penetration.
B) market development.
C) related diversification.
D) unrelated diversification.

Correct Answer:

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