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Sarah Wants to Purchase a New IPad

Question 70

Multiple Choice

Sarah wants to purchase a new iPad.She is unsure about what peripherals she will need.As a result,she has begun asking for advice from friends and relatives.In addition,she has talked to several consumer electronics salespeople and has looked at the Apple website.Sarah is engaging in:


A) problem recognition.
B) an internal search.
C) an external search.
D) a purchase task.

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