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Since Global Marketing Is Affected by Economic Considerations,a Scan of the Global

Question 77

Multiple Choice

Since global marketing is affected by economic considerations,a scan of the global marketplace should include each of the following EXCEPT:


A) a comparative analysis of the economic development in different countries.
B) an assessment of the economic infrastructure in the countries.
C) determination of consumer income in different countries.
D) an assessment of education and literacy rates in different countries.

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