Multiple Choice
Air Canada tracks a user's online activity using cookies and sees that they are searching for 'beach destinations - Cuba.' Working with their advertiser,the next time that user logs in,they see a banner ad for Air Canada Vacations and Air Canada Flights.This is an example of online:
A) behavioural advertising
B) personal intrusion
C) following ads
D) advertising customization
Correct Answer:
Verified
Correct Answer:
Verified
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