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    Exam 18: Personal Selling and Sales Management
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    The Best Organizational Structure to Use When Different Buying Organizations
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The Best Organizational Structure to Use When Different Buying Organizations

Question 69

Question 69

Multiple Choice

The best organizational structure to use when different buying organizations have different needs is a _____ sales organization.


A) geographic
B) customer
C) product
D) profit-based

Correct Answer:

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