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The Information Needed in Situation (SWOT)analysis,Step 1 of the Planning

Question 79

Multiple Choice

The information needed in situation (SWOT) analysis,Step 1 of the planning phase,includes: 1) trends for industry and competitors and 2) __________


A) projections of future sales, expenses, and profits.
B) market potential studies.
C) positioning studies.
D) market-product grids with targets.

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