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A Company Developed a New Variant of Its Cheese Spread

Question 46

Multiple Choice

A company developed a new variant of its cheese spread.Before launching it throughout the country,the company sold them in a few small towns to see if the product was acceptable and to determine the best pricing strategy.Which of the following methods did the company employ?


A) Experimental method
B) Projective technique
C) Observation method
D) Survey method
E) Intensive technique

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