Ally Bank Advertises "24/7 Live Customer Care" Which Means That

Ally Bank advertises "24/7 live customer care" which means that customer can call by telephone and speak with a human being about their banking matters any time of day or night.Ally Bank customers never have to talk to a machine.With this service feature,Ally Bank is emphasizing the _________ dimension of service quality.

A) Reliability
B) Responsiveness
C) Assurance
D) Empathy
E) Tangibles

Correct Answer:

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