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Case 3-2 Kyra Has Been Promoted to a New Position: International Marketing

Question 96

Multiple Choice

Case 3-2
Kyra has been promoted to a new position: international marketing director.She is not familiar with the significance of different colors in various cultures worldwide.Therefore,she asks Max,who is much more knowledgeable about these matters,to help her get up to speed.
-Max tells Kyra that _____ is the term that defines purity in India.


A) blue
B) white
C) red
D) yellow

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