Essay
In 1994 Pentium users around the world learned that their $4.00 pocket calculator could perform some operations more accurately than their $5,000 desktop computers.It took several months before Intel - the maker of the chip - agreed to offer its customers replacement chips.In contrast, Wal-Mart guarantees satisfaction to all customers, with a "no questions asked" return policy on nearly all of the products it sells.Why do you think these firms employ such different consumer relations policies?
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Intel has much more monopoly p...View Answer
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