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  3. Study Set
    Contemporary Marketing Study Set 4
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    Exam 3: The Marketing Environment, Ethics, and Social Responsibility
  5. Question
    Environmental Scanning Collects External Data, Analyzes It, and Determines Whether
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Environmental Scanning Collects External Data, Analyzes It, and Determines Whether

Question 185

Question 185

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Environmental scanning collects external data, analyzes it, and determines whether the trends identified are opportunities or threats to the company.

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