A Central Advantage of Using Multiple Measures from Various Data

A central advantage of using multiple measures from various data sources is that researchers are able to:

A) establish cross-data source consistency across all the sources of datA.
B) increase the validity of each of the data sources under investigation.
C) average out unique idiosyncrasies and home in on the key variable under study.
D) increase the resultant split half reliability coefficients.

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