Multiple Choice
In 2007, Joe Gebbia and Brian Chesky realized they could not afford the rent on their pricey San Francisco apartment, so they decided to put an air mattress in their living room and offer people an alternative to an expensive hotel room. This is the story of how Airbnb got started. In other words, Airbnb began when Gebbia and Chesky ________; the company grew because it ________.
A) identified their passions; was technologically based
B) studied consumer complaints; was based on idealism
C) broke the law; successfully lobbied to get the laws changed
D) identified a problem or frustration; identified an opportunity or need
E) sought to put their competitors out of business; was based on their desire to change the world
Correct Answer:
Verified
Correct Answer:
Verified
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