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________ Proposes That a Small Group of Influencers Are Responsible

Question 58

Multiple Choice

________ proposes that a small group of influencers are responsible for dissemination of information because they can modify the opinions of a large number of other people.


A) The social-object theory
B) Reputational capital
C) Media democratization
D) The two-step flow model of influence
E) Ad-equivalency value

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