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An Advantage of the Open-Ended Question Format Over Closed Questions

Question 32

Multiple Choice

An advantage of the open-ended question format over closed questions in an interview is that the open-ended questions


A) generally take less time to complete.
B) yield data that are easier to code and analyze.
C) are more effective in focusing the subject's mind on the questions at hand.
D) give subjects a chance to reveal the frame of reference for their responses.

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