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    What Type of Segmentation Did General Mills Use When It
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What Type of Segmentation Did General Mills Use When It

Question 61

Question 61

Multiple Choice

What type of segmentation did General Mills use when it launched QueRicaVida.com as an online platform for single moms?


A) Geographic.
B) Demographic.
C) Psychographic.
D) Benefit.
E) Behavioral.

Correct Answer:

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