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On Wednesday Night,Laura Viewed with Much Interest a TV Commercial

Question 96

Multiple Choice

On Wednesday night,Laura viewed with much interest a TV commercial for a new,no-fat brand of snack food.She went to the store on Thursday but couldn't remember the brand name of the no-fat snack food.However,at home Thursday night while watching television,Laura finally remembered the brand name of the snack food.This situation demonstrates the working of the _____.


A)  decoding incompleteness hypothesis 
B)  fallibility of memory hypothesis 
C)  recoding of thought principle 
D)  encoding specificity principle 
E)  conspicuity principle

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