Multiple Choice
Why don't all E-Retailers offer reviews and ratings on their sites?
A) Negative reviews tend to outnumber positive reviews on most sites.
B) 80% of user generated reviews are negative.
C) Brands fear that dissatisfied customers will use review features to flame the brand.
D) Consumers do not find utility in negative reviews.
E) All of these.
Correct Answer:
Verified
Correct Answer:
Verified
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