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    Principles of Marketing
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    Exam 19: The Global Marketplace
  5. Question
    Before a Company Decides to Go Global, It Must Evaluate
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Before a Company Decides to Go Global, It Must Evaluate

Question 19

Question 19

Multiple Choice

Before a company decides to go global, it must evaluate all of the following environments EXCEPT the ________ environment.


A) cultural
B) natural
C) political-legal
D) global marketing
E) economic

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