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    Management Information Systems
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    Exam 11: Business Intelligence and Knowledge Management
  5. Question
    One Application of Data Mining Is Consumer Clustering,which Refers to the Prediction
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One Application of Data Mining Is Consumer Clustering,which Refers to the Prediction

Question 8

Question 8

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One application of data mining is consumer clustering,which refers to the prediction of what each individual accessing a Web site is most likely to be interested in seeing.

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