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    Advertising Principles and Practice
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    Exam 9: Broadcast Media
  5. Question
    The Typical Radio Program Day Is Divided into Six Segments
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The Typical Radio Program Day Is Divided into Six Segments

Question 67

Question 67

Multiple Choice

The typical radio program day is divided into six segments called ________.


A) listener groups
B) drive times
C) coverages
D) ratings
E) none of these

Correct Answer:

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