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    Advertising Principles and Practice
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    Exam 7: Advertising Strategy and Planning
  5. Question
    According to Leif Stromnes,nowadays,a Planner Needs to Be Part Strategic
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According to Leif Stromnes,nowadays,a Planner Needs to Be Part Strategic

Question 31

Question 31

True/False

According to Leif Stromnes,nowadays,a planner needs to be part strategic thinker,part creative and part facilitator because strategic planning is a collaborative,iterative process.

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