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________ Research Delivers Numerical Data Such as Number of Users

Question 42

Multiple Choice

________ research delivers numerical data such as number of users and purchases,their attitudes and knowledge,their exposure to ads and other market-related information.It also provides information on reactions to advertising and motivation to purchase.


A) Secondary
B) Quantitative
C) Qualitative
D) Purchase intent analysis
E) Consumer insight

Correct Answer:

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