Multiple Choice
Some commercial firms specialize in gathering data based on geographic clustering, such as PRIZM, which works on the assumption that _____ are more alike than different regarding their consumer practices.
A) most people within a certain household
B) most people within certain professions or occupations
C) most people within a given zip code
D) most people with the same ethnic background.
Correct Answer:
Verified
Correct Answer:
Verified
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