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Footflyer Publishing Is Considering Procuring Editorial Services from Outside Sources

Question 2

Multiple Choice

 Footflyer Publishing is considering procuring editorial services from outside sources. Which of the following should NOT weigh in Footflyer's decision? 


A) The administrative costs of keeping this function in-house
B) The transaction costs of procuring the outside services
C) The economies of scope achieved through vertical integration with another publisher
D) Possible damage to the firm's core competencies

Correct Answer:

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