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Gary, a Manager at ABC Company, Is Evaluating the Firm's

Question 19

Multiple Choice

 Gary, a manager at ABC Company, is evaluating the firm's internal strengths and weaknesses as well as the opportunities and threats that are evident in the firm's external environment. Gary is using


A) Porter's 5-Forces Model.
B) SWOT analysis.
C) SWAT analysis.
D) value chain analysis.

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