Multiple Choice
The McDonald's Corporation recently announced that it will begin phasing out the use of eggs from hens housed in cages. The company uses about two billion eggs annually, or a little more than 4 percent of the eggs produced in the United States. This change in McDonald's egg-containing products to appeal to healthy eating habits is a ________ strategy.
A) product modification
B) market-product grid
C) diversification
D) market modification
E) product class extension
Correct Answer:
Verified
Correct Answer:
Verified
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