menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Marketing Study Set 2
  4. Exam
    Exam 9: Market Segmentation, targeting, and Positioning
  5. Question
    A Study by the Aberdeen Group Analyzed Which Segmentation Bases
Solved

A Study by the Aberdeen Group Analyzed Which Segmentation Bases

Question 67

Question 67

Multiple Choice

A study by the Aberdeen Group analyzed which segmentation bases were used by the 20 percent most profitable organizations of the 220 surveyed.Which segmentation base did these organizations use the most?


A) behavioral
B) psychographic
C) geographic
D) demographic
E) product

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q8: The State of Alabama Board of Tourism

Q11: There are five steps involved in segmenting

Q32: Define product positioning. What are two approaches

Q36: In the segmentation process, pairing slide sleepers

Q66: <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB1242/.jpg" alt=" Figure 9-2

Q68: Figure 9-9<br> <img src="https://d2lvgg3v3hfg70.cloudfront.net/TB1242/.jpg" alt="Figure 9-9

Q112: Jordan Lewis owns a company that makes

Q115: ExxonMobil targets consumers that fill up their

Q164: A positioning approach that involves seeking a

Q178: In an Apple market-product grid for its

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2026) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines