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Papillion Inc

Question 14

Multiple Choice

Papillion Inc.is a small American high-technology firm that has been successfully competing in the international business arena from its inception two years ago.Instead of internationalizing slowly, Papillion Inc.embarked upon an ambitious plan to leverage niche market opportunities worldwide-right from the beginning.Papillion Inc.exemplifies the ________ phenomenon.


A) born-global
B) subordinateship
C) outsourcing
D) insourcing

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