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Which Model Works on the Idea That Advertising Motivates People

Question 124

Multiple Choice

Which model works on the idea that advertising motivates people to think about the message, feel something about the product, and do something, such as try it or buy it?


A) AIDA model
B) basic communication model
C) Facets model
D) think-feel-do model
E) feel-do-think model

Correct Answer:

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