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    Advertising in Action
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    Exam 14: Public Relations and Experiential Marketing
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    Employees, Distributors, Shareholders and Regular Customers Are All Part of an Organization's
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Employees, Distributors, Shareholders and Regular Customers Are All Part of an Organization's

Question 33

Question 33

Multiple Choice

Employees, distributors, shareholders and regular customers are all part of an organization's


A) target audience
B) influence group
C) opinion leaders
D) internal public
E) external public

Correct Answer:

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