Robert Has Established a Start-Up Business Manufacturing a Range of Outdoor

Robert has established a start-up business manufacturing a range of outdoor wear for the leisure market. Which possible scenario would best show that Robert is positioning his business for the global business market?

A) Robert launched a Web site for his business and hired two new employees to handle national and international shipping.
B) Robert launched a Web site and filmed a commercial for television and recorded a radio version for local stations.
C) Robert created a page for his business on a networking site and offered store coupons to his first 100 friends.
D) Robert had his Web site translated into Korean in order to better serve the local Korean community.
E) Robert took a full page ad out in the state's official tourism brochure.

Correct Answer:

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