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  2. Topic
    Business
  3. Study Set
    MKTG
  4. Exam
    Exam 18: Personal Selling and Sales Management
  5. Question
    _____ Involves Determining the Recognized Need,buying Power,and Receptivity and Accessibility
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_____ Involves Determining the Recognized Need,buying Power,and Receptivity and Accessibility

Question 12

Question 12

Multiple Choice

_____ involves determining the recognized need,buying power,and receptivity and accessibility of a sales prospect.​


A) Negotiation
B) ​Customization
C) ​Lead reciprocity
D) Lead qualification

Correct Answer:

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