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Proctor & Gamble's Management Realized That Their Salespeople Needed Greater

Question 21

Multiple Choice

Proctor & Gamble's management realized that their salespeople needed greater working knowledge of how to sell across functional areas to customers. As a result, Proctor & Gamble provided training for its salespeople on:


A) managing their time.
B) understanding teamwork.
C) industry knowledge.
D) general marketing knowledge.
E) understanding the importance of adapting their sales presentations to their customer personalities.

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