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Competitive Intelligence Is

Question 13

Multiple Choice

Competitive intelligence is:


A) another name for illegal corporate espionage.
B) the process of gathering and analyzing publicly available information about the activities and plans of the competition.
C) an assessment of the management skills of executives in competing firms.
D) typically gathered through interviews with people who have been or who are currently employed by the competition.
E) purely a U.S. phenomenon.

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